Balmain x H&M: Fall’s Hottest Collaboration
Sunday night was one of the biggest nights for music, so no one was expecting a major fashion announcement. But that’s just what we got when Balmain’s creative director Olivier Rousteing walked the Billboard Music Awards red carpet arm in arm with friends, Jourdan Dunn and Kendall Jenner. The pair of models were sporting beautiful ensembles that gave us the first peek at H&M’s newest collaboration, Balmain x H&M.
Rousteing told H&M that his biggest goal as a designer is to talk to his generation. This is the main reason behind the hashtag #HMBalmaination which has been taking over social media since the announcement.
The collection, which will feature unique pieces that stick to the Parisian fashion house’s style, will be available in stores and online beginning on November 5th of this year and will include both men’s and women’s rock-inspired looks. If the rest of the line looks anything like what we’ve seen so far, we’re sure it will sell out!
