Hola to Oh Land! – Laura Petrilla shoots our April/May Covergirl in Austin, TX
How I had never heard of her prior to my SXSW experience is beyond me.
Fair skin and hair, Ms. Nanna “Oh Land” dressed in a cosmic scene paired with black fringe and combat boots, her striking model-esque presence taking to the small stage after her fellow band-mates comically do sound check. The audience sings along, as if her latest album had been released quite some time ago, although it had only been days.
Her voice reminiscing of those whom I hold already in my own collection of music; a bit of Bjork, meets Coco Rosie and Lykke Li is what first comes to mind. Her dancing and on-stage energy, equally hold my attention. I snap away, enjoying all aspects of her performance, eager to capture her again when she steps off stage for our impromptu coatroom photoshoot.
Her Epic Records publicist Joseph Carozza, graciously agreed to share their time, while I photographed post show. Filled with natural light, the small room echoed from the white brick and sparse furnishings. I guess being that we were in a venue called “Swan Dive”, that all made perfect sense.
Efficiently, I captured what I needed on camera and then filmed a short and sweet interview recap of SXSW, where this girl performed 10 shows in 5 days before hitting the road to play some more and appear on television in LA. Impressive.
Great grand finale of to my 7th and final day at SXSW! Until next year…
– Laura Petrilla
Update from Epic Records:
Oh Land will be touring this summer in the U.S. on Sia’s “We are Born” tour and Katy Perry’s “California Dreams 2011 Tour.”
Oh Land’s songs “We Turn It Up” and “White Nights” are currently featured in Honda Civic and Hershey’s Chocolate ad campaigns.